Market differences
Popularity of products varies a lot depending on the market, can you guess what lipstick shades are bestsellers in India VS Vietnam?
Other examples:
- On the Chinese market light powder, feminell products and deo’s especially the ginger and lime scent is very popular.
- In many Asian markets skin whitening lotions are very well-liked. However, bronzing powder is not launched in many Asian markets.
- In India eyeliner is a best seller but mascara is less fashionable.